Red Shoe Gala 2017


The Red Shoe Gala is the biggest fundraiser for the Ronald McDonald House of Memphis, and this year’s was an absolute success, surpassing our fundraising efforts from last year by 30 percent! 

There are so many wonderful partners that donate their services to put together an amazing experience for people supporting an amazing cause. 

My involvement started a few months ago when I produced a video highlighting one of the silent auction pieces: A painting by Art by Exelbierd with a little help from the Ronald McDonald House kids. What a sweet night that was! For kids battling cancer and their families fighting right alongside them, doctors appointments and treatments start to become the new norm. You could see their faces brighten up as they were able to step away from that and take a few minutes to splatter a little paint for fun.

I came back to the house to produce a video with a family staying at the house. The mother and her teenage daughter are from outside of Tennessee, and had been in and out of the House for months. She shared with me that being able to focus on her daughter’s care instead of researching places to stay in Memphis or paying nightly for a hotel was an incredible relief. Along with families not having to pay a dime for their stay at the Ronald Mc Donald House of Memphis, this mother shared that they’ve come to know other families at the House and they’ve become their own little family. 

After months of work by the Red Shoe Society of Memphis, the night of the Gala arrived. (And, what do you know, I saw one of my wedding couples there!)


The FedEx Event Center at Shelby Farms Park was a stunning venue for the Red Shoe Gala! The event began with a cocktail hour, set against a gorgeous sunset view across the lake. A beautiful sit down meal was prepared by Paradox Catering using food donated by Kroger. 

I was in awe of the floral arrangements by Everbloom Design! They created elegant and modern centerpieces along with accent arrangements that mirrored the design of the event invitation and menu.


And let’s talk about the band that wrapped up the evening: My husband never dances, so it takes a really great band or DJ to get him dancing more than me. Memphis Soul Revue definitely had him dancing!

Guest Speaker and Memphis Tigers Football Coach Mike Norvell shared the experience he had during a tour of the RMHC of Memphis with his team.


“When I walked through the halls of the Ronald McDonald House, we got a chance to meet so many phenomenal people, so many volunteers,” he told the sold out crowd, “We got a chance to meet a couple of the families, some of the children, and I’ll tell you the Ronald McDonald House is a very special place.”

Learn more about the Ronald McDonald House of Memphis on their website, and check out the Red Shoe Society’s Facebook page to see the work this young professional group is doing to benefit the Ronald McDonald House of Memphis.